Estimate: In Two Years, Streaming TV Will Be An $800 Million Business for Netflix and Hulu
TechCrunch   

By the end of this year, an estimated 2 million households in the U.S. will have abandoned TV for the Web, ing the cord with their cable companies. This estimate comes from Convergence Consulting Group, a UK research firm with a new rt on The Battle for the American Couch Potato. That 2 million is up from the 1.6 million it was mating a year ago, but it is still rather small and the number of cord cutters may very well have peaked last year as cable companies begin to fight back with TV Everywhere offerings.

Nevertheless, the big beneficiaries of cord cutting are Netflix, Hulu, and Apple TV.  They benefit even if people keep their cable but add Internet TV streaming or downloads to their viewing repertoire, as is much more common. According to the report, 18 percent of viewers in the U.S. watched free, full episodes of TV on the Web last year, and that is growing by a percentage point every year:

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Attack on RSA used zero-day Flash exploit in Excel
CNET   

RSA blog details how the security firm was compromised but still does not say what data was stolen.

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'Aquaris' lets you snorkel with your hearing aid
CNET   

Siemens unveils several new products at the American Academy of Audiology 2011 conference this week, including the first waterproof, dustproof, and shock-resistant digital hearing aid.

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Wrap Firefox in a Cocoon of privacy
CNET   

Security threats are an ever-mutating problem in the browser, and one company wants to encase the Web in a secure Cocoon to protect you while leaving your access unfettered.

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Smart Electric Drive Passion Coupe first drive
CNET   

CNET Car Tech spends time with the all-electric Smart coupe, which goes on sale next year.

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Hunch Brings Predictions to Internet TV
ReadWriteWeb   

One of the big reasons Netflix is so successful isn't just that it's cheap and available over the Internet. The service keeps track of what you watch, takes into account your ratings of different content, and then makes suggestions for what else to see according to all of that data. The accuracy of those predictions likely determine your opinion of the service itself.

Today h has nered up with ung and tas to launch Smart Living Room, an "interactive microsite that makes movie watching a deeper social experience."

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If you've never played with Hunch before, know one thing - it's eerily creepy. If you have some delusion about being a unique snowflake of a person, you can quickly dispel that illusion by using its ter predictor game for a little while. Suddenly, you want to ask it if it could have a magician's assistant write down the answer on a separate sheet, take it out of the room and come back after you answered just to prove it isn't making it all up. That's about how accurate Hunch can be.

The Smart Living Room is taking that predictive ability and adding it to television viewing. Here's the explanation from the uncement:

After a viewer answers a series of Hunch personality questions, The Smart Living Room creates a personalized movie recommendation including the genre best suited for that viewer as well as movie title suggestions. The viewer can then create a movie watching event by inviting friends and family through Facebook or email. The site utilizes dynamic CG animations to offer the viewer entertainment and surprises throughout the experience.

If Hunch can bring it's often appallingly accurate predictions to content recommendation, Samsung could have a winner on its hands. Unfortunately, all the site currently recommends is a basic genre, like "Action" or "Comedy", a pretty 3D animation and a couple title recommendations. With a prediction engine like Hunch, we're hoping to see more from this in the near future.

uss

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Fitango Teaches You How To Get Stuff Done; Adds Sharable Self-Improvement Features
TechCrunch   

In February, fellow Loko enthusiast John Biggs e a post on ngo, a social marketplace that allows users to learn about and buy action plans for everything from finance to fitness and romance. As Biggs pointed out at the time, many of us have problems self-motivating when it comes to getting in shape or, say, learning to speak Mandarin -- and oftentimes, we're not sure how to best attack these goals.

As such, Fitango offers its members step-by-step guides, or action plans, which include videos and detailed instructions on how to approach your education. The idea behind the plans being that you are more likely to confront your self-improvement if these efforts are broken down into manageable, bit-sized subtasks. And it helps if you have to pay for it. After all, becoming a concert-ready jazz pianist doesn't happen overnight, and it isn't free.

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Apple to unveil new Final Cut Pro at NAB event?
CNET   

A new rumor claims Apple is unveiling the next major version of its professional video editing software at a side-event that's a part of the National Association of Broadcasters show in Las Vegas.

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10 Smart Links You Missed on Twitter on Today
ReadWriteWeb   

Toyota Kills Scion iPhone Jailbreak Theme After Apple Complains ://bit.ly/gCpkpL via @ytech

California's CTO: If government agencies spent 10% of their time on social media, "it would be the equivalent of hiring 10 to 15 staffers." ://bit.ly/dR8IaL via @gov

"What are we building? We are building augmented reality glasses for the masses." ://bit.ly/gWtkvV via @ented

Tumblr's Mark Coatney: Do Most Websites Treat Commenters As Second Class Citizens? [Video] ://bit.ly/elVLxF via @vidyarthi

Examiner.com will use "peer reviews and incentive pay to increase the professionalism of its content." Content farm? Not us! ://bit.ly/fm01o1 via @daKaplan

- More after the jump

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"Before long, thought-controlled objects may move far beyond games. 'Toys are just the beginning...'" ://buswk.co/fwd7vR via @tanguay

Tragedy of the Data Commons: The law should provide a safe harbor for the dissemination of publicly available, anonymized research data. ://bit.ly/gqHqQs via @ck

9 reasons why Google and Apple should be worried about Amazon ://bit.ly/fGuKvd via @ere

"United Russia is the party of corruption, the party of crooks and thieves." One man's cyber-crusade against Russian corruption. ://nyr.kr/fL1ytt via @orker

The Society for Storytelling's Tales of Things: Object storytelling in the age of the Internet: ://bit.ly/fhUVID via @softhings

Follow WriteWeb and the WriteWeb team on Twitter.

What links did we miss? Let us know in the comments.

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